Ruku 3D T-Shirt

Ruku - to Fish underwater. There's very few activities more sustainable than spearfishing, catching only what you need. Design in 2010 has been all about 3D, it was natural to work the spearfishing dream of catching bigger and tastier fish into 3D glory with this 3D T-shirt. To complete the look we're giving away free 3D glasses with each t-shirt.

This Organic 3D T-shirt was made in a wind-powered, Fairwear Foundation audited factory and is printed on 100% Organic Cotton. Printed with water-based inks and hand-finished on the Isle of Wight

 

Rapanui Company Info-

Rapanui. Making Eco-Fashion Cool

Rapanui is about making cool eco-fashion for young people; that means clothing that is eco-friendly, ethical and sustainable.

We make clothing from natural organic fabrics in a Fair Wear Foundation audited, ,wind powered factory, but really what we're about is communication - It's not that people don't care about child labour, the environment, our climate, it's just they don't know. At Rapanui we make it easier for people to see where clothing comes from and how it is made so they can make informed choices. It's called Traceability.

Rapanui was set up by brothers Mart and Rob Drake-Knight in early 2008 now aged 23 and 25 respectively. Through surfing they saw and experienced the changing environment and climate at their local beach and as inspired, unemployed graduates in a recession, they took a different path; if you can't find a job, make one. The aim still is to inform through the brand and mix eco with trend - to make it fashionable for people to go green.

At Rapanui we're a bit geeky and like to experiment with Sustainable Textiles. Generally though, we favour Natural, Organic, plant-based fabrics over oil-based synthetic ones.

 

We source products from a number of factories, like all clothing retailers - but at Rapanui our values are different. We believe in ethical fashion; whether the item is certified Fair-Trade, GOTS certified or made in a factory monitored by a member of Fair Wear Foundation, all our clothing is made with ethical values in mind.

 

We've reduced our Carbon emissions, including embedded carbon, by 80% since 2008.

 

Think about what you're wearing, where it came from and how it was made. How much energy went into it? What kind of chemicals? Who sewed it together? It is now possible to investigate the complete supply chain of ALL our products, a world first

 

Mart Drake-Knight explains Rapanui's thinking on ethical fashion